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SHIFT: What's in it

First issue of our very own magazine is at the printers, so we can say with some confidence what'll be in it...


Posted: 20 May 2008
by Mike Davis

shift01_coverfinal_lo (22K)

After a distracting number of late nights, bits of weekend and a general air of mild (with occasional bursts of not-so-mild) panic, the first issue of SHIFT is being printed right now. Combining the very best of off- and on-road cycling, we like to think that we've come up with something a bit special. Here's what's in it:

BITS OF ROUGH

INTERVIEW: JAMIE HOUSSAIN
The Collective's big kahuna on new production Seasons. It's all about being "legitimately stoked"

SIMPLE NECESSITIES
Marvel at the uncomplicated joy of camping out, riding bikes and not being eaten

SUPERBIKE: WHYTE E-120
We have seen the future - it's carbon fibre, it's swoopy and it's British

IN THE BEGINNING
Marin County is the crucible in which mountain biking was forged. It's a great place to ride, and the rest of Northern California's amazing too

GEAR FREAKERY

MTB TESTS
Jeff Jones Spaceframe, Specialized Safire and Santa Cruz Blur LT out on the trails

ROAD BIKE TESTS
Time Edge Race, Pegoretti Duende and Enigma Echo battered across the Belgian cobbles

PRODUCTS
Shiny stuff that works as good as it looks

XT XXV
Shimano's classic MTB group is 25 years old

FACTORY
Off to deepest Sussex for a poke and a prod at USE's bars, stems, lights, chainrings...

ONES FOR THE ROAD

INTERVIEW: RON WEBB
Ridden a top-flight velodrome lately? Chances are you've been treading Ron's boards

CHASING THE DRAGON
The South Wales cyclosportive that brought the concept to Britain and hasn't got any easier

SUPERBIKE: MUSEEUW MF5
Bamboo isn't the only frame material you can grow - Museeuw's gone for just the flax

JUICY NUGGETS

OFF THE FRONT
Bring two editors into the magazine? Er, yes

EVENTS SPECIAL
The power of mass participation, in pictures

PLANET BIKE
A compendium of short cycling stories

COMPETITION
Win something very special indeed. No kidding

GALLERY
The camera never lies - bikes really are great

CALENDAR
Three months of key events to ride or watch

SAG WAGON
Anonymous rantage, with just a hint of bile

Like the sound of it? You can buy Shift on-line here...


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Whinlatter Forest Park trail near completion
Next article:Next article
Big Wight Festival - this weekend

Discuss this story

Is still being taken!
Posted: 20/05/2008 16:32

Have you entered the code from the front page ( D5B15ACF-A47) in the voucher section at checkout? 

Postage cost disappeared when I did. 


Posted: 20/05/2008 16:37

If you delete your temporary Internet Files then clear your history Use Code: D5B13CVA-AE7 And Shift Click when it asks you to continue all charges dissapear and you get it for free... Just in case you wanted to know that
Posted: 20/05/2008 16:50

Think of it as a door policy - our target market is "people who can read"

I'd be the first to admit that it's a bit clunky, we'll get it sorted eventually, I'm sure.


Posted: 20/05/2008 16:57

Can you read it wearing trainers, and I'm not taking off my hoody or baseball cap either...
Posted: 20/05/2008 16:58

Is it any good then, anyone received theirs yet?
Posted: 20/05/2008 20:15

They aren't being posted until 30/5 are they?  Just ordered mine anyways.
Posted: 20/05/2008 21:00

It only went to the printers yesterday, I doubt you'll have received it yet
Posted: 20/05/2008 21:32

Oh good.. now I've seen what's in it I'm glad I didn't pay £5.99 for it
Posted: 20/05/2008 22:22

And a nice lady at the helpdesk of magicallia is taking my postage off.

 what a nice lady!


Posted: 21/05/2008 09:04

Mine arrived yesterday and I like it.  Not especially ground breaking (but what new ground is there).  I haven't finished it all yet whih is more than I can say for ST and WMB!


Posted: 31/05/2008 13:28

I reluctantly shelled out £5.99 for it - got to admit, its a nice mag with plenty to read in it.  I'm satisfied and dont feel robbed, look forward to the next one.
Posted: 04/06/2008 20:58

I reacieved mine on Monday, good production and photos, print could be a bit larger for us senior riders. the content was good for both road and MTB.

Looking forward to the next issue.


Posted: 06/06/2008 07:59

Hmm. http://www.shift.com/ http://www.shiftmag.co.uk/ http://www.shiftmag.com/ I can see URLs being a problem...
Posted: 06/06/2008 11:49

shiftmtb

shiftmagazine? 


Posted: 06/06/2008 12:09

I was getting more at the number of magazines called 'Shift'. On a sidenote, I have seen it and it does look good.
Posted: 06/06/2008 12:44

I flipped through it, there still a couple of articles I want to go back to. IMHO the article I read about Whistler (or at least the Area) was dissappointing. It was more a case of an article about camping and bears than actual riding. The only mention of the riding was when it said something along the lines of 'this is proper riding and puts the mountain back in mountainbiking'.

Still , good first effort and im sure it can only improve with experience 'like all things riding'

Edited for some PS Praise


Posted: 06/06/2008 12:51

When is the next issue out?
Posted: 19/08/2008 22:12

youve missed it, sold out.............................., only joking ,Possibly soon ,september
Posted: 19/08/2008 22:17

... again when is the next issue out, they had said late August. Perhaps not that popular?
Posted: 08/11/2008 11:31

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